54,590 products ranked
Products
Top categories
Top-ranked products
See all 54,590 →What goes into the score
| Amazon customer ratings | The star average and rating count Amazon publishes on the listing — the sole input |
|---|---|
| Bayesian prior | Pulls thin-sample products toward the prior mean until volume earns the score |
| Global percentile | The headline: where the adjusted average ranks across the whole product catalog |
| Cohort percentile | The same adjusted average re-ranked inside the product's own category |
| Reviewer normalization | Not used in this category. Our films, hotels, wines, cruises and books re-center every review against the reviewer who wrote it; the product scrape reads only page one of each listing's reviews, so the same reviewer almost never appears twice and there is no baseline to subtract. |
| Excluded listings | Products whose scraped rating average or rating count failed the integrity checks are dropped before ranking rather than scored — as are ISBN-numbered listings, which are published media and belong to the Books catalog. They never reach the catalog or the structured data. |
How the score works
- score1 — 0–100 Bayesian percentile across the whole catalog, the headline (top 5% = 95)
- Category cohort — the same score re-ranked within its category
- Average rating — the familiar 1–5 Amazon star average, shown alongside
- Ratings count — the reviewer base behind the score
A cordless drill and a phone charger can share a 4.6-star average and still sit at very different cohort percentiles — 88th among power tools versus 61st among chargers — because chargers, as a category, run hotter. Every product page shows both numbers side by side: the global percentile and the cohort one. That gap is the information the raw star average throws away.
One difference from the rest of the site: the methodology page describes a per-reviewer normalization — every review re-centered against the baseline of the person who wrote it — and that step is notapplied here. It can't be: each listing is read one review page deep, so a given reviewer turns up on one product and then never again, and a baseline needs repeat appearances to exist. What a product score is instead: Amazon's own star average, shrunk toward a prior so a handful of five-star ratings can't reach the top, then converted to a percentile globally and inside the category. That is a weaker correction than the reviewer graph and a much stronger one than the star average everyone else quotes — the compression and the category effects both come out, which is where nearly all of the misreading happens.
Frequently asked questions
Why not just trust the Amazon star average?+
How do you handle fake and incentivized reviews?+
Are the buy links affiliate links?+
Do products have photos?+
Status: 54,590 products with ≥3 ratings are live in the catalog across 14 categories, each with its own page showing the Bayesian percentile, the cohort percentile and the raw Amazon star average. Listings whose scraped rating average or rating count failed our integrity checks were excluded before ranking, along with ISBN-numbered listings that belong to our Books catalog, so the catalog is smaller than the raw scrape and cleaner at the top. See full methodology for the math.